The days are getting shorter, and the Moon brighter. The stars, they’re twinkling in tune with the whistling winds. With a slight nip in the air setting in, it can only mean one thing: The most magical time of the year is upon us. Looking forward to celebrating this year's festive season responsibly, the past few months have taught us to find happiness in every form and manner.

Mornings starting with daffodils dancing under the playful Sun, followed by the dusky skies putting up a spectacular show later in the day, there’s just something about this season that evokes a sense of celebration. Aptly named ‘Parinaz’- meaning charming in the Persian language, our upcoming collection features a selection of handcrafted festive styles. Ranging from soft pastels that can be worn during the day to the darker tones ideal for the evenings, this collection is our humble attempt to spark the beginning of the season of celebrations.

Showcasing vibrant colours expressed on soothing fabrics, the expert craftsmanship of our artisans takes centerstage. Gorgeous Aari work adds a dash of celebratory shimmer. With styles available for both - men and women, this collection awakens a sense of festive fervour.

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